Viewers have high expectations to be entertained by commercials during the Super Bowl. And with the cost of ad spaces running in the millions for a 30 second slot, advertisers are becoming more creative to get the most out of their spot. We have to wonder, what is the return on investment for such a quick spot for an un-godly amount of money?
In the past few years we've seen advertisers take a new approach to connect with viewers. Advertisers like Budweiser, have started to "leak" their commercials days prior to the event. Leaking commercials on the internet gives the commercial the opportunity to become viral before its even shown on TV. This also serves as a competitive advantage by not getting lost in the shuffle of all the big commercials happening during the game.
Here is a list of this year's "leaked" Super Bowl commercials:
Budweiser Super Bowl XLVIII Commercial -- "Puppy Love"
Anna Kendrick: Behind the Scenes of the Mega Huge Game Day Ad Newcastle Almost Made
Big Game Ad Starring Terry Crews and the Muppets | 2014 Toyota Highlander
Full House mini reunion for Oikos Greek Yogurt
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